For clothing brands
We make peoplewant whatyou sell.
Your clothes are good. Your ads make them look like everyone else's. We make the ads and the posts that make people stop, and we run them on your own account. Every week you see what worked.
- First ads live in 7 days
- New work every two weeks
- Cancel anytime
Ads at the speed clothes actually move.
A shoot costs $15,000, takes six weeks, and gives you three looks you will still be running in November. Apparel does not work like that anymore. Ads burn out in two weeks, and the brands winning are the ones putting new work out faster than their customers get bored.
A shoot
6 weeks
- 3 looks
- Twice a year
- Files sent to you
Spirafy
2 weeks
- 20 concepts a month
- Every month
- Running on your account
Your clothes are better than your ads.
You have watched it happen. Someone scrolls past you and stops on a brand selling a worse version of the same piece for twice the price, because their ad looks made on purpose and yours looks made in a hurry. Nothing is wrong with what you make. It just turns up looking smaller than it is.
The brands beating you are not better designers. They can afford a crew every month and you cannot. That is the whole gap, and it is the one we close.
How it works
- 01
We find the reasons people buy
Not one idea in five colours. The actual reasons someone buys your clothes, and the different kinds of person who does.
- 02
We build twenty different ways to say it
Campaign stills, phone shot UGC, fit videos, detail macros, statics. Meta now reads your creative to decide who sees it, so twenty genuinely different pieces reach twenty kinds of buyer. Twenty versions of one piece reach none.
- 03
We run them and rebuild every two weeks
We kill what gets ignored and put money behind what works. Then we make more of the winner before it burns out, because in apparel it always does.
You stop looking like a small brand.
This is the work.
Real clothes, real brands. Look at them instead of reading about them.
What changes for you
- Your feed never looks stale
- New work every two weeks, in every style that sells. 20 concepts a month, not 20 versions of one.
- Your page looks like your ads
- 16 posts and Reels a month, so your page and your ads look like one brand instead of two different companies.
- Your ads run without you
- On your own account, managed by us. Not files emailed to you.
- You always know what is working
- A report every week: which ads brought customers, what they cost, what we are making next.
- You get a say every month
- A 30 minute call to decide the next direction.
- You are live in a week
- First ads running within 7 days. Not a proposal.
Who this works for
We only work with clothing brands, and only ones already spending on Meta. Below about $3,000 a month in ad spend there is not enough data for any of this to work, and we will tell you that rather than take your money. You pay Meta directly from your own account. We never touch your ad money and we never mark it up.
- Apparel only
- Already running Meta ads
- Your own store
If we do not do the work, you do not pay.
In your first month you get 20 ad concepts live, 16 posts on your page, and a written report every week. If we do not deliver that, the month is free.
We will not promise you a number we have not hit for you yet. We will promise you the work.
Questions
Do I have to give you my card?
No. The ads run on your own Meta account with your own card. We just get permission to work inside it. If you stop working with us you keep the account, the data and the ads.
What do I actually have to do?
Send us product and tell us what it costs. Approve the direction once. We handle the rest.
How do I know if it is working?
A one page report every week. What each ad cost and what it brought in. We show you the ads that failed too, because most agencies only show you the good ones.
Why twenty?
Meta changed in January. It now reads your creative to decide who sees your ad, and it treats twenty near identical pieces as one. Twenty genuinely different concepts get you twenty chances to reach a different buyer. Brands testing at that volume are seeing meaningfully better returns than brands testing five.
Why only clothing brands?
Because apparel burns creative faster than anything else, and because doing one thing means we already know what works before we start.
What if I already have a marketing person?
Fine. We do the ads. They carry on with everything else.
How soon does something happen?
Your first ads are live within 7 days of starting.
Do you do organic too?
Yes. Your page gets the same treatment as your ads. 16 posts and Reels a month, so the two look like one brand instead of two different companies.
Tell us about your brand.
What you make, and what you are spending on Meta. We will tell you honestly whether we can help.